
msg health AG expands its offering for the healthcare market
New brand unites all digital health products under one roof
Ismaning
The establishment of msg health AG marks a significant milestone for the msg group, heralding a transformative phase in digital healthcare. This dedicated brand provides a platform that leverages interoperability, artificial intelligence (AI), and streamlined digital solutions to link stakeholders in the healthcare sector, enhance operational workflows, and deliver lasting value to its customers.
Strategic realignment and clear structure
With the establishment of msg health AG, the msg group is implementing a focused strategy where specialized business units cater directly to their primary markets. “By launching this new entity, we are actively shaping the digital landscape of healthcare, leveraging modern technologies while prioritizing our customers' needs,” emphasizes Dr. Jürgen Zehetmaier, CEO of msg.
msg health AG will specialize in digital healthcare solutions, while its sister companies, msg life ag and msg nexinsure ag, will address the life and P&C sectors, respectively. This strategic shift enhances customer focus and fosters synergies within the group. “With the development of our new platform, we are refining our entire suite of services for fully digitalized insurance operations, utilizing cutting-edge technology and offering it as a SaaS solution”, says Dr. Andrea van Aubel, member of the executive board of msg.
Future-oriented platform
msg health AG's groundbreaking platform is setting a new benchmark in the industry:
- Optimized processes: With AI-driven processing, workflows are enhanced for greater efficiency while conserving valuable resources.
- Interoperability: The platform facilitates smooth integration of partner solutions, fostering a connected ecosystem.
- Customer benefit: Private health insurers, service providers, and patients enjoy customized services, enhanced communication, and a notable decrease in administrative workloads.
“This platform empowers our customers with solutions that boost their efficiency while prioritizing their needs in an increasingly digital landscape”, explains Dorian Strasser, member of the executive board of msg health AG.
Focus on the DACH region with international scaling
msg health AG is initially targeting the DACH region, which includes Germany, Austria, and Switzerland. “Our platform is built for international scaling from the outset, allowing us to explore growth opportunities in additional markets”, adds Strasser.
The transition of existing products to the new platform will be seamless, with the first operational deployments expected to begin in 2026.
A commitment to advancing digitalization
"We aim to be at the forefront of digital transformation in healthcare, establishing new benchmarks through interoperability and AI,” summarizes Zehetmaier. By leveraging innovative technologies, maintaining a sharp focus, and prioritizing customer benefits, msg health AG is playing a pivotal role in the digital evolution of the healthcare industry, providing a progressive solution for the sector.
About msg
msg is an independent, international group of companies with more than10,000 employees worldwide. It is represented in 34 countries and supports its customers in their digital transformation. Founded in 1980, the consulting and IT company's range of services includes strategic business consulting and end-to-end solutions for the industries automotive, banking, consumer products, defense & aerospace, food, healthcare, insurance, life science & chemicals, manufacturing, public sector, telecommunications, travel & logistics and utilities. Within the group, independent companies cover the wide range of industry and topic areas. msg systems ag forms the core of the group of companies.
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